Performance Management, Key Metrics for Benchmarking, and PartnershipsWELCOME TO SPRING QUARTER 2017!
We invite PPC members to our first meeting of the quarter with Stephen Shawler from Essilor. Currently, Mr. Shawler is the Vice President for the Eye Care Professional Training and Insights at Essilor, and he has worked in the vision industry for over 30 years which have included positions such as President of Essilor Vision Foundation, Vice President of Global Commercial Training at Essilor, and Vice President of of Marketing and Commercial Strategy at Asia Pacific. Mr. Shawler will be presenting about performance management, partnerships, and how to assess your practice is meeting your goals. In addition, Essilor’s brand rep, Mr. Ryan McClung, will also be at the meeting. Please bring questions, and we hope to see you at our first meeting. Who: Mr. Stephen Shawler and Mr. Ryan McClung from Essilor What: Performance Management, Key Metrics for Benchmarking, & Partnerships When: Thursday March 9, 2017 @ 6:00 PM – 8:30 PM Time: 6:00 PM – 8:30 PM Where: Essilor Student Lounge
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Effectively Communicating with Your PatientsWELCOME BACK FROM THANKSGIVING BREAK!
To jumpstart us back into winter quarter, we have invited Dr. Michael Friedberg from Professional Eye Care Association of America (PECAA) to discuss a key aspect of being a good clinician: patient communication. Dr. Friedberg will be sharing with us how he effectively communicates with and educates his patients. Bring an appetite and some questions for our speaker. Hope to see you all there! Who: Dr. Michael Friedberg What: Effectively Communicating with Your Patients When: Thursday December 8, 2016 Time: 6:30 pm dinner, 7:00 pm meeting starts Where: Essilor Student Lounge Professional Eye Care Association of America is a national Doctor Alliance Group that works with private practices to maximize their business potential. It could be a great resource for you future practice owners! Please RSVP here for this event. The deadline is Monday, December 5th at 11:59PM. If you are eligible and haven’t already picked up your Starbucks gift card, please find any PPC Board member at this upcoming meeting! ***Please provide 24 hour notice to the PPC board if you RSVP but are no longer able to attend *** Questions? Feel free to contact us at [email protected]. When, How, and What Resources are Available to You?Hello everyone!
We would like to invite all SCCO PPC members to our last meeting of the quarter, which will be held on Wednesday, October 19th. We will be having Mr. Robert Schultz, President/CEO of VisionOne return to speak about “When, How, & What Resources Are Available for You.” If you are interested in learning some financial resources and tips for purchasing your own practice, please RSVP on the formattached. At this meeting, we will also be handing out Starbucks gift cards to anyone who has attended our first two events of the quarter. Please be aware that this is a members-only event. If you have any questions, please email [email protected]. Who: Mr. Robert Schultz Topic: “Starting Your Own Practice: When, How, and What Resources Are Available for You” When: Wednesday, October 19th at 6:30 pm Where: Student Lounge Dress: Business/Clinic Attire Dinner: Thai food Click here to RSVP. The deadline to RSVP is WEDNESDAY, OCTOBER 12th at 11:59 PM A bit about our sponsor: Vision One Credit Union provides banking services to the independent eye care community. Founded in 1951 by optometrists for optometrists, they continue to specialize in private eye care practices, helping doctors to realize their dream of owning a practice and building wealth. We look forwarding to seeing you there! PPC is excited to invite our members to our Networking Event and Mixer with Western University College of Optometry! With many conferences coming up including Vision Expo, Western Regional Conference, and Academy’s Meeting, let’s all brush up on our networking skills so we can make the most of these events. The networking workshop will be interactive with Dr. Vernon de la Cruz from VSP and Dr. Krasnow, who is an alumnus of SCCO, adjunct faculty at many optometry schools, international clinical consultant, and founder of VOSH.
After the workshop, come out for the mixer at Caffe Primo, where students from each school can mingle and play games such as cornhole, pool, etc. Each attending member will also be receiving a bracelet for discounted drinks and food if you’re still hungry afterwards! For those of you who haven’t heard, if you attend our first 2 meetings, you will be receiving a free Starbuck’s card! Also, if you have not paid, this is a MEMBERS ONLY event, so please remember to pay your dues! Please click here to RSVP for this great opportunity! Deadline: 9/7/16 (Wednesday) at 6pm. Who: Dr. Vernon De la Cruz and Dr. Krasnow What: Networking Workshop When: September 9, 2016 (Friday) Time: 6:30-7:30pm Dinner 7:30-9pm Workshop 9pm-evening Mixer Where: Workshop A101-102 Mixer Caffe Primo (195 W Center Street Promenade, Anaheim, CA 92805) Sponsor: VSP Hope everyone can make it! SCCO’s Private Practice Club kicked off our first speaker event of the year with Dr. Kristin O’Brien: previous president of her school’s private practice association, founder of the Student Optometry Leadership Network, and owner of her own private practice in Denver, Colorado, amongst many other titles. Dr. O’Brien began with an introduction of the people in her life that had served as her mentors as she transitioned through the last couple years of her student life into her professional career. These mentors included doctors she had met through local optometry organizations such as the Colorado Optometric Association and members of Optometric Insights, not to mention the many industry professionals she met from attending optometry conferences. This introduction revealed the network of support Dr. O’Brien had gathered around her as she worked toward her vision of opening her own private practice and introduced PPC members to some resources within the profession that they had not been aware of. She continued to share the rest of her journey, by talking about the difficulties she had encountered during school with learning clinical skills and passing didactic courses. Members really appreciated her candid responses and felt she was very “relatable” and “open” with the obstacles she had overcome. In the questions and answer portion that followed, Dr. O’Brien touched on some of her struggles within the first few years of starting cold, including how to attract patients, hire staff that exemplified her business’ mission statement, and fire staff that do not. With unique methods of marketing and unwavering determination, she brought her business from having no patients on day 1 to a currently full daily schedule and employs a full staff that is more like family than a group of coworkers.
Through her setbacks, we were able to indulge more fully in her triumphs. By the end of the event, we were all invigorated by the message she left us, which was to really brainstorm and determine what our goals are. Once you’re confident in your goals, do whatever it takes to achieve them. Stay determined and don’t forget to help each other out in the process.
Beginning Your Own Practice: Where to Start?Welcome back, everyone!
We’d like to formally invite all of you to attend Private Practice Club’s first speaker event of the year! This first event is FREE and open to ALL students because we want to give you a taste of what Private Practice Club has to offer before you officially sign up. This will be a great opportunity to learn more about private practice from a successful OD. Bring an appetite and lots of questions! What: Dr. Kristin O’Brien, OD – “Beginning Your Own Practice: Where to Start?” When: Thursday, August 25th, 7:00pm Where: A101-102 Dress: Business/Clinic Attire Dinner: Taco bar, 8:00pm on the lawn While in school, Dr. O’Brien founded her university’s very own Private Practice Club, and was influential in beginning the Student Optometric Leadership Network (SOLutioN), of which she currently serves on the Executive Committee. She also spends time on the lecture circuit, speaking about private practice and the business aspects of the profession with Optometric Insights to inspire success in future generations of optometrists. Dr. O’Brien currently practices in Colorado. To learn more about our speaker, please visit: http://visionsource-gvr.com/about-us/doctors-staff/ Click here to RSVP for this event. The deadline is Monday, August 22 at MIDNIGHT. Come out to our next PPC event on Wednesday, March 30th at 7pm. Robert Schultz, the President of Vision One, will be speaking about what they do for ODs and how we will most likely be interacting with them in the future. This presentation will be very useful, seeing as many of us will mostly likely have our own or be a partner in a practice one day and will need to understand how to finance our practice, our equipment, etc.
***This is a members-only event*** When: Wednesday, March 30 Where: Essilor Student Lounge for dinner Topic:Vision One – Financing a Private Practice Check-In: 6:45pm Dress: Business/Clinic Attire Dinner: Thai food ***We are keeping track of attendance – yes, even the no-shows! If you sign-up and are no longer able to attend, please inform the PPC board ASAP (48-hour notice would be nice!)*** DEADLINE TO RSVP FOR THIS EVENT: SUNDAY, MARCH 26 @ 9pm Come out to our next PPC event on Thursday, November 19 at 7pm. Dr. Heyman and her husband will be discussing the process of purchasing a private practice. They will discuss finding the right practice and the business side of negotiations.
***This is a members-only event*** When: Thursday, November 19 Where: Essilor Student Lounge for dinner Topic: Business Aspects of Purchasing a Private Practice Check-In: 6:45pm Dress: Business/Clinic Attire Dinner: Mediterranean food ***We are keeping track of attendance – yes, even the no-shows! If you sign-up and are no longer able to attend, please inform the PPC board ASAP (like 48-hour notice would be nice!)*** DEADLINE TO RSVP FOR THIS EVENT: SUNDAY, NOVEMBER 15 @ 9pm Come out to our second Private Practice Club event next Tuesday, September 22nd at 6:00pm! We are pleased to welcome Williams Group, an eyecare practice management counseling group, to our club to speak concerning associateships and how to buy in and out of practices. It’s a topic you don’t want to miss for all class years!
Find out more about Williams Group through their website: http://www.thewilliamsway.com/ ***This is a members-only event*** When: Tuesday, September 22nd Where: Essilor Student Lounge for dinner Topic: Associateships – Buying In and Out of Practices Check-In: 5:45pm Dress: Business/Clinic Attire Dinner: Thai Food Dr. Bazan is a SUNY graduate (2004) that currently owns a private practice called Park Slope Eye in Brooklyn, New York. He will be discussing how to start a business and will draw from his own experience. Dr. Bazan is an out of the box thinker who has a bit of track record of controversy. He will discuss interesting questions such as: “Do you think your office could survive without a website? How about no phone? Would you ever think of offering beer?”. This will be a great opportunity to pick the brain of a very unique OD!
Please visit the following website to learn more about our speaker: https://parkslopeeye.wordpress.com/about-2/ When: Wednesday, August 26th Where: A101 & A102, then Essilor Student Lounge for dinner Topic: Transitioning from Student to OD Owner and Beyond Check-In: 7:00pm Dress: Business/Clinic Attire Dinner: Street Tacos RSVP BY THIS FRIDAY (AUGUST 21st) AT MIDNIGHT |
Who are we?We are a student-run organization that provides resources and learning opportunities about the art of optometric private practice to students at the Southern California College of Optometry at Marshall B. Ketchum University. We seek to prepare students throughout their educational career for making a smooth transition into private practice. We promote networking, entrepreneurship, and leadership growth as our members pursue success towards their future endeavors. Archives
February 2020
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